privacy policy

Effective Date: October 1, 2016

Lensabl, LLC. (“Lensabl”, “we”, “our”, or “us”) has created this here Privacy Policy to give you a better understanding of what to expect when you use our services, applications, and features, whether located at the site www.lensabl.com (the “Site”), or any mobile application (each a “Mobile Application”) that includes an authorized link to this Privacy Policy (together, such services and features, the Site, and all Mobile Applications shall be referred to as the “Services”).

By using our Services, you agree to the use, disclosure and procedures this Privacy Policy describes. Please note that this Privacy Policy does not apply to third party websites (“Third Party Services”), such as Facebook, Twitter, Pinterest, Instagram and Google+, that we do not own or control, even if you access them through the Services. We try to only work with Third Party Services that share our respect for your privacy, but we cannot take responsibility for their practices, content, or privacy policies. We encourage you to carefully review the privacy policies of any Third Party Services you access so that you know how they will use and share your information.

Have questions? Give us a shout - privacy@lensabl.com.

1. What Information does Lensabl Collect?

The information we collect from you falls into two categories: personally identifiable information (“Personal Information”) and non-personally identifiable information (i.e., information that cannot be used to identify who you are) (“Non-Personal Information”). This Privacy Policy covers both types and will tell you how we might collect and use each.

Personal Information we may collect from you includes:

• your name, username, email address, and password
• any eyewear prescription data you provide to us (including data from the pupillary distance measurement function of the Services)
• information from Third Party Services that you explicitly give us access to
• your contact information, such as your phone number, social media handle, or email (depending on how you contact us)
• your picture, if you use features of our Services such as P.D Tool
• your credit card information (although we use a third party payment processor, as described below), billing address and shipping address, if you make purchases through the Services
• live chats and customer service phone calls
• sales history
• survey responses to the extent you include Personal Information

We may also collect some of the following Non-Personal Information from you:

• the name of your internet service provider
• the IP address of the computer you use to access our Services
• the type of browser software you are using
• the operating system you are using
• the date and time you access our Services
• the website address, if any, that linked you to our Site
• the website address, if any, you leave our website and travel to
• your home page customization preferences
• search engine search terms and advertising clicks/actions
• weblogs and other clickstream data
• survey responses to the extent you do not include Personal Information
• in-store and near-store mobile device wireless signature information (such as a MAC address), which we use solely on an anonymous basis, as described below
• other non-personally identifiable traffic data

Children’s Information. We are especially sensitive about children’s information. We do not knowingly collect information from children under the age of 13, in accordance with the Children’s Online Privacy Protection Act (“COPPA”). The Services are not directed to children under 13. We do not knowingly collect, use, or disclose Personal Information from anyone under 13 years of age. If we determine upon collection that a user is under this age, we will not use or maintain his/her Personal Information without his/her parent’s or guardian’s consent. If we become aware that we have unknowingly collected personally identifiable information from a child under the age of 13, we will make reasonable efforts to delete such information from our records.

If you are a parent or legal guardian of a minor child, you may use the Services on behalf of such minor child. We will treat any information that you provide us while using the Services on behalf of your minor child as Personal Information as otherwise provided in this Privacy Policy. If you have questions concerning our information practices with respect to children, or if after a transaction, you would like to review, have deleted, or stop the further collection of your child’s Personal Information, please email us at privacy@Lensabl.com.

We may collect your information in the following ways:

When You Provide Us With Information to Make a Purchase

If you use our Services to make a purchase, we may request certain Personal Information from you to facilitate the transaction and get you the goods. This may include (i) contact information such as your name, email address, and shipping address, and (ii) prescription information, including any images of prescriptions you may provide to us or any information you give us through the pupillary distance measurement function of the Services. We, or companies that provide services on our behalf, may also collect certain financial information from you, such as your payment method (this may include valid credit card number, type, expiration date or other financial information). We store only a very limited portion of your credit card information, in a manner that is generally permitted by credit card issuers. Our payment processor, that credit card issuers require to have sufficient security, stores and processes your credit card or other payment information using industry-standard security measures. By making a purchase through the Services, you give us consent to use and provide your financial information as we consider necessary to process the transaction.

Communications You Initiate with Us

We do everything possible to make sure you have an amazing shopping experience. If you contact us in person, by phone, email, instant message, live chat, social media, or by some other means (either through our Services or through Third Party Services), we may keep a record of your contact information and correspondence for later reference (to help improve our service!). When we send you emails, we may track whether you open them to figure out how to deliver more delightful and helpful emails and improve our Services.

Third Party Services

Our customers are active in many different communities, both offline and online, and we like facilitating that wherever we can. Some parts of our Services can be linked up with other accounts you have, such as your Facebook, Pinterest, Twitter, Instagram, or Google+ account (“Third Party Accounts”). If you link to Third Party Accounts from our Services, we may collect some information about your use of the Third Party Account. We will only be able to collect the information if you’ve authorized the Third Party Service to provide us with that information or if you’ve made the information public. Additionally, if you mention us through your Third Party Account, we may collect information and content related to your comment that is publicly available. If you wish to limit the information available to us, you should be sure to manage the privacy settings of your Third Party Accounts. One thing we won’t ever store is your Third Party Account password.

If you link your account on the Services with a Third Party Account, we may also collect and store publicly available information about your contacts and friends from the linked Third Party Account. This information may include their photo, name, email address, birthday, interests or other content you can see when you access such profiles on those Third Party Services. We may also collect and store information if you invite other users to the Services by providing us with their Personal Information.

Information We Automatically Collect

Like most websites, our Services may incorporate technology such as “pixel tags”, “web beacons”, and “cookies” that allow us to track the actions of users of our Services. Pixel tags, web beacons and cookies collect Non-Personal Information.

Pixel tags or web beacons are tracking devices on websites or in e-mails that can monitor the behavior of the user visiting the website or sending the e-mail.

Cookies are small files that web servers may place on your computer when you visit a website. You may be able to set your web browser to reject cookies entirely or require that it request permission from you before accepting each new cookie. You can also delete cookies from your hard drive once you leave a website.

If you would prefer not to accept cookies, you can change your browser settings to notify you when you receive a cookie, which lets you choose whether or not to accept it; or set your browser to automatically not accept any cookies. However, please be aware that some features and aspects of the Services may not work properly because we may not be able to recognize and associate you with your account. In addition, the offers we provide when you visit us may not be as relevant to you or tailored to your interests.

If you prefer to not receive targeted advertising, you can opt out of certain network advertising programs through the Network Advertising Initiative (NAI) Opt-Out Page: http://www.networkadvertising.org/managing/opt_out.asp. Please note that even if you choose to remove your information (opt out), you will still see advertisements while you're browsing online. However the advertisements you see may be less relevant to you and your interests. Additionally, many network advertising programs allow you to view and manage the interest categories they have compiled from your online browsing activities. These interest categories help determine the types of targeted advertisements you may receive. The NAI Opt-Out Page provides a tool that identifies its member companies that have cookies on your browser and provides links to those companies.

We primarily use the information we collect and store to enhance the Services and your experience with Lensabl. Except if we sell all or a portion of our business, as described below, we do not rent or sell your Personal Information to anyone, period. If we share your Personal Information, we do so only as described below.

Internal Use to Provide Services to You

We may use Personal Information to provide the Services to you. Some ways we may internally use your information include:

• to facilitate the sale and delivery of your purchases
• to contact you when necessary
• to respond to your comments or questions
• to provide you with additional information according to your preferences
• to customize and personalize your experience with the Services
• to generate anonymous statistics to help us improve the customer experience
• to make the Services easier and more convenient for you (such as by prepopulating forms when you have already provided identical information)
• to provide recommendations to you
• to send you information and marketing materials about services and products available through our Services
• to train our team members
• for our other internal business purposes

Non-Personal Information

We may share or disclose aggregated Non-Personal Information on our Site, with service providers, and/or with other persons we conduct business with. These service providers and other persons may also share with us aggregated Non-Personal Information that they have independently developed or acquired. Additionally, we may combine aggregate information from the pixel tags, web beacons and cookies we discussed above with similar data we collect from other visitors to help us improve our Services, but that aggregate, anonymous information cannot be linked back to you.

Opting Out

If you decide you don’t want to receive email or other mail from us, you can select the “opt out” provision in our communications to unsubscribe. Unsubscribing will stop you from receiving most types of communication, but it may not apply to emails about orders or transactions you place through the Services or to respond to your specific request, such as password recovery.

Except as we discuss in this Privacy Policy, we will not share your Personal Information with third parties who wish to market other products and services to you. We never want to cause you any hassles!

Affiliated Businesses We Do Not Control

We may work with other businesses from time to time. These affiliated businesses may sell items or provide promotions to you through the Services. We may also provide services or sell products jointly with the affiliated businesses. We will clearly show you when an affiliated business is associated with your transaction, and we will only share Personal Information with them that is related to your transaction.

Agents

Generally, we will not disclose your Personal Information to unaffiliated third parties.

We’ve figured out ways to do a lot of things on our own, but we haven’t quite figured out how to all of it. We may provide your Personal Information to our employees, contractors, agents, service providers and designees (“Agents”) to enable them to perform certain services for us exclusively, including:

• order fulfillment
• payment processing
• website-related services such as web hosting
• improvement of website-related services and features
• maintenance services
• distribution of advertisements and other marketing materials on our behalf

We promise, no surprises—unless we’ve told you differently, our Agents do not have any right to use the Personal Information we share with them beyond what is necessary to assist us.

Business Transfers

We may choose to buy or sell assets. In these types of transactions, customer information is typically one of the business assets that would be transferred. Also, if we (or our assets) are acquired, or if we go out of business, enter bankruptcy, or go through some other change of control, Personal Information could be one of the assets transferred to or acquired by a third party.

Protection of Us and Others

We reserve the right to access, read, preserve, and disclose any information that we reasonably believe is necessary to comply with law or court order; cooperate with law enforcement; enforce or apply our Terms of Use and other agreements; or protect the rights, property, or safety of Lensabl, our employees, our users, or others.

With Your Consent

Except as we’ve stated above, we will notify you before we share your Personal Information with any third parties, and you will be able to prevent the sharing of this information.

We take the protection of your information very seriously. We understand the sensitivity of (for example) the prescription information you may give us. Therefore, we take many security measures (physical, electronic and procedural) to help keep your Personal Information safe. For example, we limit access to authorized employees and third parties who have agreed to follow confidentiality obligations we give them. Also, we only allow parties to access your Personal Information for permitted business purposes. Unfortunately, even though we use commercially reasonable efforts to protect your Personal Information, we cannot guarantee complete security. Any information that you provide to us is done so entirely at your own risk.

We occasionally review this Privacy Policy to make sure it complies with applicable law and conforms to changes in our business. We may need to update this Privacy Policy, and we reserve the right to do so at any time. If we do revise this Privacy Policy, we will update the “Effective Date” at the top of this page so that you can tell if it has changed since your last visit. Please review this Privacy Policy regularly to ensure that you are aware of its terms. Your use of our Services constitutes your acceptance of the terms of the Privacy Policy as amended or revised by us from time to time.

Through your account settings, you may access, and, in some cases, edit or delete the following information you’ve provided to us:

• name and password
• mailing address
• billing address
• email address

The information you can view, update, and delete may change as the Services change. If you have any questions about viewing or updating your information, please contact us at privacy@Lensabl.com. If you are a California resident, you also get the ability to ask us for a notice identifying the categories of Personal Information we share with our affiliates and/or third parties for marketing purposes and the contact information for such affiliates and/or third parties (under California Civil Code Sections 1798.83-1798.84). If you are a California resident and would like a copy of this notice, please submit a written request to privacy@Lensabl.com.

The Prescription Reader is developed and manufactured by 6over6 Vision Ltd.

When you visit our website, log in, register or open an email, cookies, ad beacons, and similar technologies may be used by our online data partners or vendors to associate these activities with information they or others have about you, including your email address. We (or service providers on our behalf) may then send communications and marketing to these email addresses. You may opt out of receiving this advertising by visiting Retention.com